Core formulas
The formulas to keep straight
US standard Etsy fees = $0.20 listing fee + 6.5% transaction fee + 3% payment processing + $0.25 processing fixed feeCountry local fee stack = transaction fee + local payment processing + regulatory fee where modeledSeller keeps before costs = order revenue - Etsy fee stackTrue profit = order revenue - Etsy fees - COGS - shipping label - packaging - labor - overheadOffsite Ads fee = attributed order amount x 12% or 15%, capped at $100How much does Etsy actually take from a sale?
For a standard US Etsy order, Etsy takes the listing fee, transaction fee, and payment processing fee. The seller keeps the rest before product cost, shipping label cost, labor, packaging, overhead, ads, and taxes on seller fees.
The table below gives the US all-in standard fee at 10 price points. It assumes no buyer-paid shipping, no gift wrap, no currency conversion, and no Offsite Ads.
US Etsy fees by price point, verified July 4, 2026
Includes $0.20 listing fee, 6.5% transaction fee, and 3% + $0.25 US processing.
| Order revenue | Standard Etsy fees | Seller keeps before costs | Effective fee rate | 15% Offsite Ads total |
|---|---|---|---|---|
| $5 | $0.93 | $4.08 | 18.5% | $1.68 |
| $10 | $1.40 | $8.60 | 14.0% | $2.90 |
| $15 | $1.88 | $13.13 | 12.5% | $4.13 |
| $20 | $2.35 | $17.65 | 11.8% | $5.35 |
| $25 | $2.83 | $22.18 | 11.3% | $6.58 |
| $50 | $5.20 | $44.80 | 10.4% | $12.70 |
| $75 | $7.58 | $67.43 | 10.1% | $18.83 |
| $100 | $9.95 | $90.05 | 10.0% | $24.95 |
| $250 | $24.20 | $225.80 | 9.7% | $61.70 |
| $500 | $47.95 | $452.05 | 9.6% | $122.95 |
What does Etsy take across 12 countries?
This table models the core local fee stack for 10 order amounts in each seller payout currency. It includes Etsy's 6.5% transaction fee, Etsy Payments processing, and the Canada, France, or UK regulatory fee where modeled.
It excludes the converted $0.20 USD listing fee, Offsite Ads, VAT or tax on seller fees, currency conversion, shipping labels, product cost, and labor. That separation is deliberate because the listing fee conversion changes with exchange rates.
Do not compare one country's currency amount against another country's currency amount. Compare within a row, then use your own exchange and tax handling for final accounting.
Core Etsy local fee stack by seller bank location, checked July 4, 2026
Amounts are in the seller payout currency. Add the converted $0.20 USD listing fee separately.
| Seller location | 5 | 10 | 15 | 20 | 25 | 50 | 75 | 100 | 250 | 500 |
|---|---|---|---|---|---|---|---|---|---|---|
| United States | $0.72 | $1.20 | $1.68 | $2.15 | $2.63 | $5.00 | $7.38 | $9.75 | $24.00 | $47.75 |
| United Kingdom | £0.75 | £1.30 | £1.85 | £2.40 | £2.95 | £5.69 | £8.43 | £11.18 | £27.65 | £55.10 |
| Canada domestic or US order | C$0.75 | C$1.25 | C$1.75 | C$2.25 | C$2.75 | C$5.25 | C$7.75 | C$10.25 | C$25.25 | C$50.25 |
| Australia domestic | A$0.72 | A$1.20 | A$1.68 | A$2.15 | A$2.63 | A$5.00 | A$7.38 | A$9.75 | A$24.00 | A$47.75 |
| France | €0.88 | €1.46 | €2.05 | €2.63 | €3.21 | €6.12 | €9.03 | €11.94 | €29.40 | €58.50 |
| Germany | €0.82 | €1.35 | €1.88 | €2.40 | €2.92 | €5.55 | €8.18 | €10.80 | €26.55 | €52.80 |
| New Zealand domestic | NZ$0.77 | NZ$1.25 | NZ$1.73 | NZ$2.20 | NZ$2.67 | NZ$5.05 | NZ$7.42 | NZ$9.80 | NZ$24.05 | NZ$47.80 |
| Singapore | S$0.90 | S$1.44 | S$1.98 | S$2.53 | S$3.08 | S$5.80 | S$8.53 | S$11.25 | S$27.60 | S$54.85 |
| Mexico | MXN 8.55 | MXN 9.10 | MXN 9.65 | MXN 10.20 | MXN 10.75 | MXN 13.50 | MXN 16.25 | MXN 19.00 | MXN 35.50 | MXN 63.00 |
| Hong Kong | HK$2.54 | HK$3.09 | HK$3.63 | HK$4.18 | HK$4.72 | HK$7.45 | HK$10.18 | HK$12.90 | HK$29.25 | HK$56.50 |
| Denmark | DKK 3.02 | DKK 3.55 | DKK 4.08 | DKK 4.60 | DKK 5.13 | DKK 7.75 | DKK 10.38 | DKK 13.00 | DKK 28.75 | DKK 55.00 |
| Sweden | SEK 3.52 | SEK 4.05 | SEK 4.58 | SEK 5.10 | SEK 5.63 | SEK 8.25 | SEK 10.88 | SEK 13.50 | SEK 29.25 | SEK 55.50 |
How was the Etsy fee dataset calculated?
Each row uses the seller bank-account location, not the buyer country. Etsy Payments processing depends on the seller bank location, and Etsy's transaction fee is applied to item price plus shipping charged and gift wrap.
The country table is a fee model, not a tax return. It does not include converted listing fees, VAT or tax on seller fees, regulatory charges outside the rows shown, deposit fees, Payoneer withdrawal fees, shipping labels, or product cost.
For final pricing, use the calculator with your own shipping charged, label cost, product cost, labor, packaging, currency conversion, and Offsite Ads assumptions.
Dataset assumptions
| Assumption | Used in this dataset |
|---|---|
| Order amounts | 5, 10, 15, 20, 25, 50, 75, 100, 250, and 500 in seller payout currency |
| Transaction fee | 6.5% |
| Payment processing | Country row from Etsy Payments Policy |
| Regulatory fee | Included for Canada, France, and UK rows shown |
| Listing fee | Excluded from country table, included in US all-in table |
| Offsite Ads | Shown separately at 12% and 15% examples |
Why is the amount Etsy takes not the seller's profit?
The amount Etsy takes is only the platform and payment layer. Profit still needs product cost, shipping label cost, packaging, labor, overhead, ads, refunds, and tax handling.
That is why a $100 US order that leaves $90.05 before seller costs can still have weak profit. If the seller has $55 in COGS, label cost, packaging, and labor, the order has $35.05 left before overhead.
From Etsy take to profit
| Line | US $100 example |
|---|---|
| Order revenue | $100.00 |
| Standard Etsy fees | -$9.95 |
| Seller keeps before costs | $90.05 |
| COGS, label, packaging, labor | -$55.00 |
| Profit before overhead | $35.05 |
Decision table
How to use the Etsy take dataset
| Question | Use this number | Why |
|---|---|---|
| What does Etsy take from a US price? | US all-in table | Includes the standard US listing and processing assumptions. |
| What changes by country? | 12-country core local table | Shows payment processing differences without exchange-rate noise. |
| What do I keep before costs? | Order revenue minus Etsy fees | Shows cash before product and fulfillment costs. |
| What is real profit? | Revenue minus fees and seller costs | Seller keeps is not profit. |
| Can I afford Offsite Ads? | 12% and 15% calculator scenarios | Attributed ads can break tight margins. |
Worked examples
Examples you can compare against your own numbers
Example: US $100 order with and without Offsite Ads
A US seller has a $100 order with free shipping and no optional services.
| Standard Etsy fees | $9.95 | $0.20 listing, 6.5% transaction, 3% + $0.25 processing |
|---|---|---|
| 12% Offsite Ads total | $21.95 | $9.95 standard fees plus $12.00 attributed ad fee |
| 15% Offsite Ads total | $24.95 | $9.95 standard fees plus $15.00 attributed ad fee |
| Seller lesson | Test the ad case | A price that works without ads can fail with ads |
Takeaway: Offsite Ads matters more than most small country-fee differences.
Open the $100 Etsy fee exampleExample: UK 100-unit order before listing conversion
A UK seller has a 100-unit order in the seller payout currency with no Offsite Ads.
| Transaction fee | 6.50 units | 100 x 6.5% |
|---|---|---|
| Payment processing | 4.20 units | 100 x 4% + 0.20 |
| Regulatory Operating Fee | 0.48 units | 100 x 0.48% |
| Core local fee stack | 11.18 units | Before converted $0.20 listing fee |
Takeaway: The UK percentage stack is higher than the US default before the converted listing fee is even added.
Action checklist
Before you use this number in the real business
- 1Choose the seller bank-account country.
- 2Use the right payment processing row.
- 3Add the converted $0.20 listing fee when modeling non-US countries.
- 4Add shipping charged and gift wrap to the fee base.
- 5Run 12% and 15% Offsite Ads cases.
- 6Subtract product cost, label cost, packaging, labor, and overhead.
Common mistakes
Mistakes that make the answer look better than reality
FAQs
Questions people ask before making the decision
How much does Etsy take from a $100 sale?
In the US no-Offsite-Ads example, Etsy takes $9.95 from a $100 free-shipping sale before product cost, shipping label cost, labor, packaging, and overhead.
Does Etsy take the same amount in every country?
No. Etsy's transaction fee is broadly consistent, but Etsy Payments processing and some regulatory fees depend on the seller bank-account location.
Why does the country table exclude the listing fee?
The listing fee is charged as $0.20 USD and converted in the seller payment account. The country table keeps that exchange-rate variable separate so the local fee math stays clear.
Does this table include Offsite Ads?
The US table shows a 15% Offsite Ads total. The country table excludes Offsite Ads so sellers can add either 12% or 15% only when an order is attributed.
What is the most useful Etsy fee number?
Fee dollars are more useful than a single percentage. Sellers should compare fee dollars to product cost, labor, shipping labels, and target profit.
Sources and notes
Where the assumptions come from
Official Etsy seller fee policy checked July 4, 2026.
Official Etsy Payments country-fee table checked July 4, 2026.
Official Etsy regulatory operating fee table checked July 4, 2026.
FeeProofed source, calculator, and review methodology.